HerbSardinia Organic Cosmetics
“Sardegna: A Place like no other.” D.H. Lawrence.
Are you familiar with Sardinia?
The scent of myrtle and helichrysum, the crystalline sea, the wind and the singing of seagulls.
After Double B, I want to introduce you to another organic cosmetic company, HerbSardinia, the first organic cosmetic company in Sardinia, the famous island in the Mediterranean. It uses natural raw materials that respect the environment, and that are processed with advanced and certified techniques.
Luigi De Fraia, founder of HerbSardinia, tells his story.
“A line of organic cosmetic production conceived of with full respect for the environment.”
Luigi De Fraia
Born in Cagliari in 1961, Luigi studied in San Diego, California, and traveled the world. In the 90s he returned to Sardinia and founded a consulting company for companies at the forefront of the salt works of Cagliari.
Luigi became intrigued by the mountains of salt and discovered the cosmetic properties of Sardinian salt, one of the best on the planet: the famous “fleur de sal.”
Sardinia is known in the world for its sea and its perfumes. Luigi dreamed of a brand that would combine the idea of uncontaminated land with organic – a brand that would make you daydream about its perfumes.
HerbSardinia is the brand.
And it does just that.
“Building a company in Sardinia has been a great source of pride for me."
Luigi De Fraia
HerbSardinia Organic Cosmetics
"Sardinia: A Place like no other.” D.H. Lawrence.
The combination of the beneficial effect of the sea, the presence of strong winds, the absence of air and water pollution and the broader botanical diversity of the whole Mediterranean area (over 2300 species of which around 200 are endemic) have allowed HerbSardinia to create and produce its bio-ecological cosmetics.
In the interior of Sardinia, between Isili and Nurallao, is where the HerbSardinia extraction plant is located; it is where laurel, juniper, myrtle, helichrysum, and mastic are transformed into creams, soaps, deodorants and bubble baths, and packed with recycled cardboard.
Sardinia, health, and sun! “A Place like no other” as D.H. Lawrence once said.
The deodorant is their strongest product. After two years of experimentation, they have managed to create a biological deodorant that lasts.
Building a company in Sardinia has been a great source of pride for Luigi De Fraia
Great job Luigi!
You can find products here.
Gallery: HerbSardinia organic cosmetic company in Sardinia
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